Our Panel

The unique, engaged people on our panel are at-the-ready respondents for your research needs.

Our Own Way...

Our panel features many hard-to-reach demographics, like high-income earners and patients diagnosed with a variety of health conditions. Op4G has more than 30 demographic attributes tagged and available for targeting, plus our people feel confident and ready to share more information with us as the need arises.

Not only are our people unique, we created our own way of managing panels and experience virtually no turnover. Our experienced team uses proprietary software to maintain and nurture our panel through active management. As a result, our people are highly engaged, motivated and responsive.

We empower the people on our panel to give their opinions for good.

Core Demographics

Op4G has many documented attributes for our people available for immediate targeting. Plus, our trusted, open relationship with them means we are able to quickly collect demographic information pertaining to your unique research needs.

Here is a look at the information we currently have on-hand…

  • Gender
  • Marital Status
  • Ethnicity
  • Age
  • Sexuality
  • Household (“home occupation”)
  • Education
  • Employment (student, 
  • Daily purchase responsibility
  • Large purchase responsibility
  • Income
  • Children in HH (under 18)
  • Industry/Job Title/Occupation
  • Work place
  • Political Party
  • Political View
  • Pets in HH
  • Decision-Making Authority
  • Health Conditions

Panel Profiles

The people on our panel are not those you would find on other panels. This makes us ideal for difficult recruits – and not only that, we like a good challenge and are known to create bespoke solutions to recruit the people you need.

Here is a look at some of the hard-to-reach categories we supply…

  • B2B (financial decision makers, C-suite, small business owners)
  • Affluents (investable assets, discretionary income, highly-educated)
  • Entertainment (leisure travelers, movie goers, video gamers)
  • Health (personal ailments, caregivers)
  • Parents (pregnant, with infants, with kids, first time parents)
  • Ethnic groups
  • Trades & Industrial (HVAC, Plumbers, Architects, General Contractors)

International Panel


In addition to our current United States panel, Op4G’s reach and allies extend far beyond. With a presence in every continent around the world, we have both global reach and local know-how. We won’t commit to a project without complete confidence that we understand the local market and culture. These can be major differentiators between failure and success in international research. Not only that, we are just getting started.

*By Custom Request

Here are countries where we have additional recruitment 
experience and capabilities…

  • Australia
  • Canada
  • Chile*
  • China
  • France
  • Germany
  • India
  • Italy
  • Japan
  • Kenya*
  • Mexico
  • Netherlands
  • Philippines
  • Poland*
  • Russia
  • Singapore
  • South Africa*
  • South Korea
  • Spain
  • Sweden
  • Switzerland
  • Thailand*
  • United Arab Emirates
  • United Kingdom

B2B Panel

Access the Opinions of Business Professionals.

Health Care Panel

Health Insights: The Premier Online Community for Patient Research.

Member Stories

Every Op4G member has a story behind why they joined and the cause they support.